Our Mission

We’ve seen both the horse world and the marketing industry from the inside. We understand why agencies exist and we understand where riders need support.

We’ve also seen something else. We’ve seen how information is often held back from the people who need it most. How it's packaged, controlled, and sold in a way that keeps riders dependent instead of capable.

We believe it should be different. We believe riders should have access to the tools, knowledge and strategy they need to do this themselves.

To understand their value. To take control of their brand. And to create real financial opportunities in the sport.

Our goal is to make that possible.

To offer clear, affordable resources that give riders the ability to build, position and market themselves with confidence.

Identifying the Problem

There are riders who are capable, committed, and putting everything they have into the sport. Yet, they are overlooked by brands and are struggling to make ends meet.

They are not overlooked because they aren't good enough, or because they don't compete high enough.

But because no one has shown them how to present themselves, how to market themselves or how to turn what they do into something brands understand.

At the same time, there are brands looking for riders. But without the time, structure or clarity to find the right ones.

So opportunities are missed on both sides.

How The Sponsored Equestrian Can Help

In this sport, talent is only part of the equation.

  • Empowering Riders

    Our goal is to give riders the tools they need to present themselves well, to market what they offer, and to make effective sponsorship pitches to brands. We won't do it for you, but we will teach you how to do it for yourself.

  • Digital Resources

    We have created digital resources that you can you easily update with your own information and then use to pitch to brands. The goal is to give riders the tools they need to show up and stand out.

  • Brand Awareness

    For equestrian businesses that are trying to increase their brand awareness, boost seo, and rank effectively we offer marketing consultancies. These give you a competitor analysis and a 3, 6, or 12 month plan to improve your marketing.